Enter Baofeng

Baofeng Culture

Corporate culture is “food for thought” of employee, “imposing percussion instrument” to boost confidence of team, and the “lighthouse and torch” for us to sail forward. Give full play to the corporate culture of “adhesive, catalyst and lubricant”, activate the “a pond of spring water” for cultural development to melt “layers of ice” of corporate development. 

Baofeng, after 20 years of development, has formed excellent and unique corporate culture taking “serving safety and comfort and environmental protection of human beings”, “Quality Baofeng, the world’s factory” and “integrity, innovation, human-orientation and harmony” as the core. But in the new stage of development, corporate culture needs to be innovated, enriched and perfected.

In order to ensure corporate culture has guidance function for reform, innovation and development of enterprise, the company arranges and refines the original specific business concepts and road to success of O’Connell based on core corporate culture, hoping this become a new starting point for employee to understand excellent corporate culture of Baofeng, through own summary and with deepening of perception, make every employee benefit for life. Meanwhile, we hope through the arrangement, refining and publicity, further unify thinking, enhance cohesion to promote corporate management and make contributions to realizing grand goal of hundred-years Baofeng.

Corporate mission: serving safety and comfort of human beings

Keep abreast with the times: “Dreams are made of steps”, enterprise, customer and related parties grow and make progress together;

Keep abreast with the times: continuous innovation, provide high quality safety guarantee and comfort for work and life of human beings; 

Keep abreast with the times: Baofeng decides to keep abreast with the world, make contributions to revitalizing national industry and realize the vision of world famous brand

Corporate vision: quality Baofeng, world’s factory

Quality Baofeng, a domestic market-based, actively developing the overseas business, being supported by advantage technology, first-class talents and advanced culture, is a hundred-years enterprise with strong competition, growth and vitality. It has the concept of time, and not just the concept of time; it pays attention to continuation of business time and more attention to expansion of business space.  

Brand globalization and global brand are two different concepts, the former is a process and the latter is a result. By globalization of brand network, marketing, management and talents, “Baofeng” is recognized widely and truly becomes the global factory. 

Core value: integrity, innovation, human-orientation and harmony

Integrity: Integrity is the basic of enterprise, reliable foundation and treasure for development. First, show integrity to customer, second, show integrity to employee and show integrity to shareholder, show integrity to government and to the society. 

Innovation: No innovation, no development; innovation is the soul for progress of enterprise, and the inexhaustible motive force for development of business, including culture innovation, management innovation and technology innovation.

Human-orientation: Human-orientation is key to the success of enterprise, putting people-oriented, respecting people and caring for people in the first place to become close friends to customer, employee and shareholder; learning is the only way to success.

Harmony: Harmony is a form of beauty, which can unite all people and strength to make achievements. Establish harmonious work and living environment within the enterprise, and establish harmonious platform for cooperation and development outside the enterprise, making contributions to social harmonious development.  

Corporate motto: promises must be kept and action must be resolute

Promises must be kept and action must be resolute, words shall be consistence with actions, no words, no action. Jiang Mingzhong, the chairman, takes “Promises must be kept and action must be resolute” as his motto, in the continued development process, his motto has been gradually accepted by all people within Baofeng, and becomes the motto of the enterprise.